CALL IT SPRING DEBUTS ITS FIRST CAPSULE COLLECTION WITH ARTIST MIKE PERRY
The Call It Spring x Mike Perry collaboration will launch Spring 2015 worldwide.
Dubai, UAE – 31, March 2015 – Call It Spring, the young, on-trend, footwear and accessories brand, is proud to announce that it has partnered with Brooklyn artist and designer Mike Perry to create a unique capsule collection set to launch in March 2015. This is the first collaboration of its kind for Call It Spring and is a perfect combination of Perry’s playful aesthetic and the brand’s youthful design.
The Call It Spring x Mike Perry collection features an exclusive and colorful “Friends” print on ladies and men’s sneakers, sunglasses, backpack, five-panel cap and iPhone case.
The shapes that make up the print came to Mike while he was sketching alone in a Tokyo diner. Feeling a bit homesick, he was inspired by his friends to create this unique print of colorful characters hanging out together. “My “Friends” print has always been special to me because of how it came about. I’m so glad it found a home,” says Perry. “This is a really fun collaboration – I am able to channel my youth with a brand that loves creativity and sets no boundaries or restrictions.”
“We are huge fans of Mike Perry’s work, so we jumped at the opportunity to collaborate with him on this project. The Call It Spring x Mike Perry collection is everything the brand stands for – carefree, vibrant and affordable. Our customers always look for unique ways to express themselves, which is why they will love it!” says Emmanuel Amzallag, Divisional Vice President of Call It Spring.
The limited edition capsule collection hits March 1st, 2015 in select stores worldwide. The shoe boxes and shopping bags will also be adorned with Mike Perry’s “Friends” print.
About Mike Perry
Mike Perry is a designer and artist working in numerous media: books, magazines, films, newspapers. He draws, paints, and illustrates. He animates. He cuts, pastes, and builds. He creates sculpture projects and installations. He crafts limited-edition silkscreen posters as well as large-scale ad campaigns. He curates books and monographs. He gets lost in pattern and wants you to get lost with him, too. He wants to mesmerize and awaken you through his constellations of line, form, shape, color, idea.
About Call It Spring
The ultimate destination for shoes, handbags and accessories, Call It Spring is your go-to for coveted trends with accessible price-tags. It’s about discovery, freedom and making your fashion a show-and-tell for who you are. Playful, unique and never predictable, the brand is home to those who want to stand out while still fitting in. You call it love, we Call It Spring.