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Apparel Group is a global fashion and lifestyle retail conglomerate residing at the crossroads of the modern economy – Dubai, United Arab Emirates. Today, the Apparel Group caters to thousands of eager shoppers through its more than 1750+ stores and 75+ brands across all platforms employing 16,500 multicultural staff covering four continents.

Apparel group has carved its strong presence not only in the UAE, Kuwait, Bahrain, Oman, and Saudi Arabia but opened thriving gateways to market in India, South Africa, Singapore, Indonesia, Thailand and Malaysia. Additionally, clear strategies are in place to enter emerging markets such as Hungary, Pakistan, Egypt and Philippines.

Apparel Group Operates Brands from around the world, originating from USA, Canada, Europe, Australia, Asia and include leading names in Fashion, Footwear & Lifestyle such as Tommy Hilfiger, Charles & Keith, Skechers, Aldo, Nine West, Aeropostale, Jamie’s Italian to name a few and other key brands include Tim Hortons, Cold Stone Creamery, Inglot, Rituals etc..

The Apparel Group owes its amazing growth to the vision and guidance of its dynamic Founder & Chairwoman, Sima Ved who has taken the company from strength to strength since its inception in the last two decades.

To be the No. 1 Retailer globally
To operate 2000 stores globally by the end of 2020 and to drive excellence through its people by maintaining dedication and commitment services to its customers and community.
Integrity, Respect, & Recognition, Passion for Excellence, Working Together
To deliver 100% Customer Satisfaction

Apparel Group is committed to enhance “SPEED”
S – Service
P – Productivity
E – Efficiency
E – Effectiveness
D – Dedication / Commitment


It is my pleasure to have Apparel group part of customer’s portfolio which make our partnership a solid one built on trust and credibility. Apparel group is a company that thrive for being best in their industry and keen to be seen as best employer of choice to attract customers and candidates to follow them and join their community. Congratulations on always being leaders and achieving all your goals.

– Hala Sakr
Key Accounts Director UAE